Suppliers are the lifeblood of retailers, marketplaces, and distributors.
As retailers invest more capital into building modern ecommerce experiences, the importance of suppliers increases. Suppliers drive revenue for resellers and create novel experiences for the end customer. A retailer is unable to grow without unlocking the potential of its suppliers.
Historically, suppliers have been treated as an afterthought. Their onboarding experience can take months. The tools they use to connect with their trading partners were invented before the internet. Suppliers are forced to adopt and implement EDI, use portals manually, or perform custom integrations to transact. It’s time to solve these challenges once and for all.
Founded in 2017, Convictional Inc.’s mission is to become the market leader in Supplier Enablement. They accomplish this mission by helping the world’s retailers and distributors empower their suppliers — regardless of their business model (drop ship, marketplace, wholesale).
Trillions of dollars worth of Gross Merchandise Volume (GMV) flows between suppliers and their partners. B2B happens across EDI, email, phone, and fax this fragmentation of ordering creates friction for retailers. That’s why Convictional has developed a centralized B2B commerce platform that can handle any order from all of your customers. They exist to solve this problem for their customers, and improve B2B. Convictional helps large retailers, marketplaces and distributors scale their businesses by offering their suppliers exceptional onboarding and B2B trade experiences.
Convictional empowers enterprise retailers, marketplaces, and distributors to put their suppliers at the centre of their strategy. Convictional is a proud affiliate partner of COPA and is pleased to bring their platform to COPA’s members. To learn more, visit the COPA website.
Source: Convictional

